A.J. Rice has spent decades building a career at the crossroads of media, public relations, and conservative activism. As the president and CEO of Publius PR, a leading public relations firm, Rice has represented major conservative figures and organizations, helping shape the dialogue around America’s most critical issues. From advising new media ventures to writing bestselling books, Rice’s journey has been marked by a relentless dedication to fighting for freedom and pushing back against woke ideologies. In this article, Rice offers insights on breaking into the media world, shares his future vision for Publius PR, and discusses the themes of his recent book, The White Privilege Album.
For anyone looking to enter the world of media and public relations, especially within the conservative movement, Rice’s advice is straightforward: take action. “Get started. Meet people. Get your ideas out there. It’s never too early—or too late,” he says. Rice emphasizes that the conservative movement needs passionate individuals who are ready to defend America’s founding principles. “If your goal is to fight for America’s founding ideals and future, we want you on the team.”
Reflecting on his own path, Rice considers himself a “late bloomer” in the media world, but he believes the path he took was the right one. “Some people come into our world and try to parachute to the top of the mountain,” he says. “I decided to build the mountain and walk up it as I’ve built it.” This approach—building his career brick by brick, with persistence and resilience—has given him a deep understanding of the challenges that come with media and public relations. Rice’s journey reminds us that success in this field often requires perseverance and a willingness to face obstacles head-on.
Looking ahead, Rice has ambitious plans for Publius PR. He’s committed to continuing the firm’s success in the ever-evolving landscape of political media. “At Publius, we will keep on winning,” Rice confidently asserts. He notes that the next few years will be pivotal, particularly with the potential political shift that could come with the 2024 presidential election. “The political and media board is about to reset itself,” he says. “If Trump wins, we will get four more years of a wild ride, one that could keep the country from falling apart. If he loses, people will be looking for different content to fill their programming with.”
No matter the outcome, Rice is prepared for the challenges ahead. He remains focused on positioning Publius PR as a leading force in conservative media, ready to adapt to new realities while continuing to push back against the “woke madness” that has infiltrated much of the media landscape.
Rice’s latest book, The White Privilege Album, is described as part satire, part journalism, and part truth serum. In blending these elements, Rice aims to create a narrative that is both comedic and insightful. “I’m kind of like a court jester of old,” he explains. “Court jesters were the only ones who were allowed to tell the king or queen the truth without fear of losing their head.” Through satire, Rice is able to critique the absurdity of leftist ideologies, particularly the concept of “white privilege,” while delivering hard-hitting truths.
“The privilege we all have is being born and living in America, the greatest country that has ever existed,” Rice says, challenging the left’s narrative that America is a land of inequality. He lampoons the left’s obsession with identity politics and victimhood, using humor to expose the contradictions within woke ideology. “White Privilege as described by the left really doesn’t exist, not when you have a government promoting intersectionality and illegal immigrant privilege at the expense of taxpayers,” he argues. Rice’s satirical approach allows him to highlight these contradictions in a way that resonates with readers, making them laugh while simultaneously driving home the gravity of the issues at hand.
The White Privilege Album is a follow-up to Rice’s previous bestseller, The Woking Dead, a book that tackled the rise of woke culture and its impact on American society. In The White Privilege Album, Rice continues to explore the themes of political correctness, cancel culture, and identity politics, but with a renewed sense of urgency. “The woke mind virus madness hasn’t gone away, it’s only gotten worse,” he says. “The White Privilege Album updates the fight for freedom and builds on some of the successes we’ve seen since The Woking Dead came out.”
Rice views wokeism as a dangerous blend of cultural Marxism and authoritarianism. “Make no mistake, Wokeism is a noxious combination of political correctness, cancel culture, and identity politics,” he warns. For Rice, this fight against cultural Marxism is far from over—The White Privilege Album is just Volume Two in what he envisions as an ongoing saga. “Call me the Anti-Woke Harry Potter,” he quips, positioning himself as a cultural warrior ready to take on the left’s agenda in future books and projects.
A.J. Rice’s career in media and public relations is defined by his commitment to conservative principles and his willingness to challenge the status quo. Whether advising clients at Publius PR, writing bestselling books, or offering advice to aspiring media professionals, Rice remains laser-focused on defending America from the encroaching influence of woke ideologies. His latest book, The White Privilege Album, continues his mission to expose the absurdities of the left’s cultural agenda while advocating for a return to America’s founding ideals. As the political landscape shifts, Rice and Publius PR are prepared to continue fighting for freedom, one media strategy at a time.
Learn more about A.J. Rice’s work in the following link.
