Renowned South African filmmaker, Dan Mace, has signed a deal with one of the biggest YouTube personalities on the platform, MrBeast, to serve as the Chief Creative Officer of the Beast Philanthropy channel. MrBeast, who has a massive following on YouTube, personally chose Mace to take over the production and direction of the channel. This move has generated a lot of buzz and excitement in the online community.
Mace and MrBeast first met through a mutual friend, Casey Neistat, while they were traveling in Cape Town early last year. They developed a close friendship, and after a year, MrBeast approached Mace and offered him the opportunity to create a pilot film for the new look and feel of the Beast Philanthropy channel. Impressed by Mace’s work, MrBeast immediately offered him the position of Chief Creative Officer, which he happily accepted.
Mace, who has won numerous awards for his filmmaking, is thrilled with the opportunity to work with MrBeast and his team. He believes that this experience will be more valuable than reading 12 books about breaking down the YouTube algorithm. He is also excited to work on projects that create long-term change for communities worldwide. Mace believes that the future of traditional filmmaking will eventually be housed on YouTube, and he wants to be at the forefront with MrBeast and his team.
As the Chief Creative Officer of the Beast Philanthropy channel, Mace and his team will reshape the channel’s look and feel, finding the perfect balance between high retention/views and beautiful, moving content. This will be a challenge, but Mace is excited to pioneer a new style of filmmaking for the platform. Although he will need to set up shop in the United States for the foreseeable future to take on the role full-time, he will still be able to work remotely with his team in Cape Town through his company JOE.
Mace is also excited to share behind-the-scenes videos and content on his YouTube channel, giving his followers a glimpse of what it’s like to work with a genius like MrBeast. With Mace at the helm, we can expect more impactful and moving content from the Beast Philanthropy channel, which has always been about doing good and helping people in need.
Overall, this partnership between MrBeast and Dan Mace is a win-win situation. Mace’s talent and experience will undoubtedly take the Beast Philanthropy channel to new heights, while MrBeast’s massive following will give Mace’s work a global audience. We can’t wait to see what they will create in the future.
